Ochira is a famous pilgrim center in Kerala, a town side by to National Highway 47 , which is connecting Thiruvananthapuram and Cochin - the two major business centers of Kerala.

Ochira town is just a 3 km radius area. The population of this area is around 3 lakhs. The main source of income is through farming and small business such as shops and small scale industries.

This place attracts thousands of people to the town everyday for both business and pilgrimage to the temple.

Ochira is a center point for drama and musical troops. Many of the major drama groups in kerala are based at this place.

The town has many large scale textile shops, restaurants, lodges, auditoriums etc.

World renowned Mata Amrithanandamayi devi's ashram in vallikkavu ( Amrita Puri ) is just 6 km distance away from ochira